Attending trade shows in major cities isn’t just about showcasing your latest products or making connections — it’s also a chance to reinvest in your team. For small to large synth and pedal companies, these events can be an energizing break from routine, offering staff a shared sense of purpose, fresh inspiration, and even a bit of fun. They can also serve as powerful moments of connection, both within your staff and with the wider creative community.

Big city expos offer built-in excitement. Whether it’s catching a legendary band after show hours, wandering into an art gallery, or trying that one restaurant you’ve seen on food blogs, the backdrop of a vibrant metropolis creates an atmosphere that naturally boosts morale. After months in the shop or lab, stepping into a creative, fast-paced environment can reignite enthusiasm and tighten the bonds among team members.

And here’s a practical upside: many of the expenses associated with these trips — flights, hotels, meals, and local transportation — are tax-deductible as part of your business operations. With a little planning, these expos can double as affordable team retreats, giving your crew a memorable experience while keeping your finances efficient.

In short, trade shows in major cities aren’t just work — they’re motivation, inspiration, and, yes, a deductible working vacation.