‘ Download BMI‘s pdf of the survival guide for musicians here. A music career IS all about surviving – at least in the early years. The concepts below will help you think of different ways to keep your focus on building your brand and creating a path for success. If you think of yourself as your own small business, then the following information can become your personal marketing plan. MARKETING PLAN Goal: Make a living making music Internal Check: Self Image Everything starts with a look within. – Is this going to be a hobby or is this going to be a career? – Understand your music genre and how to represent to it – Does your name work? Is it simple for people to recall? – Does your logo/graphics fit the style of your music? – Does your look coordinate with your sound and audience? – Do you know where you want to be with your music? – Do you and your band members share a common goal? – Are you affiliated with a Performing Right Organization like BMI that will collect royalties on your behalf? – Do you know that it’s free? – Once you have joined BMI did you register […]... Click on the title for more