We love stompboxes because of their inspirational power.

Any instrument with a plug can become a brand new instrument (or a better sounding instrument) if you connect one or three guitar pedals. These little, colorful boxes provide musicians with an infinite source of creativity, tonal variation and inspiration at a remarkably low price point. That’s why Delicious Audio exists: stompboxes awaken the kid in us, and that kid is our muse. 

Delicious Audio is our way to celebrate, organize and discover the wonderful world of stompboxes, please help us in this effort!


ASSETS:

  1. Delicious Audio Print/Digital issue (10-12k readers per issue, three issue per year)
    Each issue of Delicious Audio features a focus on a specific circuit. Issue #2 was about synth pedals; #3 will be about delays.
  2. Delicious Audio blog/video aggregator (40k visitors per month, updated daily)
    Features daily news about new pedal releases, “best of” articles about specific circuits and advice articles.
  3. Mailing lists:
    Delicious Audio (pedal lovers): 20k and growing
    The Deli Magazine (all kinds of musicians): 80k
    Sonicscoop.com (pro audio): 80k

PRINT SCHEDULE:

January: Best of 2019 + Pre-NAMM issue
Book ad by December 31st – creative needed by Jaunary 10

March:
Best of NAMM + SXSW Stompbox Exhibit issue
Book ad by February 15th – creative needed by March 1st

May:
Brooklyn Synth & Pedal Expo issue
Book ad by April 15th – creative needed by May 1st


AD RATES

PRINT + DIGITAL ISSUE ADS

  • Cover 4 in a print issue of Delicious Audio* (6k copies + 5k online views) – $695*
  • Cover 2 in a print issue of Delicious Audio* (6k copies + 5k online views) – $650*
  • Full-page ad in a print issue of Delicious Audio* (6k copies + 5k online views) – $575*
  • 1/2 page ad in a print issue of Delicious Audio* (6k copies + 5k online views) – $295*

* Digital ad includes a video at the bottom of the ad, like this.

WEB BANNERS ON DELICIOUS AUDIO 

  • Any number of ad impressions (above 40k) for $7.5 CPM (includes permanent logo on homepage)
  • Yearly Blog Supporter Plan (240k impressions in a year + permanent logo on homepage) – $1,500

PRODUCT GIVEAWAY
(You get to keepo the email addresses of the subscribers)

  • Platinum giveaway: out to the full Deli + SonicScoop.com mailing list (150k addresses, pedal lovers + pro audio): $795
  • Gold giveaway: out to the Delicious Audio Subscribers (20k addresses, all pedal lovers): $250

Discounted Yearly Plans:

Boostellar Plan: $3,495 – includes:

  • Full page ad in Cover 4 in 3 print issues of Delicious Audio* (6k copies + 5k online views)
  • 250k yearly web ad impressions+ permanent logo on homepage
  • Two Gold giveaways

Fuzztastic Plan: $2,995 – includes:

  • Full page ad in Cover 4 in 3 print issues of Delicious Audio* (6k copies + 5k online views)
  • 200k yearly web ad impressions+ permanent logo on homepage
  • Two Gold giveaway

Formidrivable Plan: $2,750 – includes:

  • Full page ad in 3 print issues of Delicious Audio* (6k copies + 5k online views)
  • 200k yearly web ad impressions
  • Two Gold giveaways

Dual Gain Stooges Plan: $1,500 – includes:

  • 1/2 page in print issue of Delicious Audio* (6k copies + 5k online views)
  • 125k yearly web ad impressions

Please feel free to reach out to paolo.dg@thedelimag.com for any questions or custom package!


MORE NUMBERS

MAGAZINE PROJECTED CIRCULATION: 10-12k unique readers
The 6k copies of the printed issue will be distributed this way:

  • 1,500 copies by hand to guitarists participating in our Stompbox Exhibit events.
  • 3,000 will be sent to these guitar stores stores who accepted to carry it: Perfecft Circuit (CA), Eastside Music Supply (NV), The Music Zoo (NY), 30th Street Guitars (NY), South Austin Music (TX), Martel Music Store (CT), Austin Guitar House (TX), Analogue Haven (CA), El Diablo Amps (MN), Dave’s Guitars (WI), Murphy’s (NY), Guitar Sanctuary (TX), Backbeat Music (AR), The Guitar Store (WA), Collar City Guitars (NY), Rivington Guitars (NY), Southside Guitars (NY), Main Drag Music (NY), Backwoods Guitar (MO), Russo’s Music (NJ), Atlanta Discount Music (GA), Bananas At Large (CA), Big City Music (CA), Coast Sonic (CA), Eclipse Music (MN), G & A Music (IN), JRR Shop (CA), Riff City Guitars (MN), Rock ‘N Roll Vintage (IL), Three Wave Music (NJ), Pentatonic Guitars (NY), Rogue Music (NY), Moog Audio (Montreal + Toronto), Truetone Music (CA), Heyday Music (NC).
  • 1,500 copies in NYC rehearsal studios

The digital magazine will be heavily promoted on social media (targeting guitar lovers), through the Delicious Audio blog and to our mailing list of 80k musicians.

** DELICIOUS AUDIO BLOG: 45k+ users per month and growing
Our blog Delicious Audio‘s traffic has recently grown to over 45k users per month.

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